MakeMyTrip Partners with Ministry of Tourism for ‘India: The Homecoming’ Campaign
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Online travel company MakeMyTrip has collaborated with the Ministry of Tourism to launch a campaign encouraging Indians around the world to reconnect with their heritage.
The campaign, titled “India: The Homecoming,” has been introduced in the lead-up to the 78th Independence Day and is specifically aimed at the Indian diaspora.
Union Minister of Tourism & Culture, Gajendra Singh Shekhawat, emphasized the significance of the initiative, saying, “This Independence Day, we invite the global Indian diaspora to journey back to their roots and immerse themselves in the incredible diversity and culture that India has to offer—not just for their own enrichment, but to share the wonders of Incredible India with others.”
Rajesh Magow, Co-founder and Group CEO of MakeMyTrip, added, “This campaign celebrates the enduring connection that every Indian, regardless of where they reside, maintains with their homeland.”